Too bad Burger Kings is so focused on it's American/Candian/UK operation that they often forget about us folks on "the old continent".
Or do they think we are a boring bunch "who just wouldn't get it"?
Come on BK, wake up and bring us the angry Whopper and it's fun campaign. We want to watch angry people and we crave to send some Angry Grams!
(send your angry gram via http://www.bk.com/en/us/campaigns/angry-gram.html)
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i love how BK has become such a dynammic reactive marketer. they act like brands need to react today. try a bunch of stuff and go with what works.
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