Let's say, you are organzing your fashion show.
Who do you put on first row?
The guy who orders millions of dollars of your designs for his retail chain?
Or a blogging kid who calls himself "Bryan Boy" ?
At the D&G show in Milan, the new order of things was clear for all to see.
Retail buyers and fashion directors had to give up their seats for four bloggers who in internet fashion circles are called "the Fab Four".
These very influential fashion bloggers were not only given front row seats, but also provided with tables and laptops as well.
Need even more proof of the celebrity status some bloggers now enjoy?
Designer Marc Jacobs recently introduced a "Bryan Boy Handbag" for men.
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Jesus Christ! Thanks for this post Nico. The first row thing is really something to use for a movie. I can tell you stories about the Dutch fashion editors. Too funny! And lot of fashion designers are too scared to place their most important clients on the first row.
ReplyDeleteGive me all the juicy details and i will turn them into a script.
ReplyDeleteWe will share the profits :)